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“One of the biggest things that brands struggle with is figuring out attribution, and how you continue to spend money…
Are you a marketer working for a client or company with an app? If you answered yes to this question,…
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Rebecca Liu-Doyle Contributor Share on Twitter Rebecca Liu-Doyle is principal at Insight Partners, a global private equity and venture capital…
Salesforce dominates the world of CRM today, but while it’s a popular and well-used tool for organizing contacts and information,…
Swag has a long and patchy history in the world of business. For every hip pair of plaid socks, there…
Every new generation brings new customs, behaviors, and cultural phenomena that shape the world as we know it. Baby boomers…
SEO, has become a huge priority for marketers. Over the last several years, search engine optimization, SEO, has become a…
As the online world slowly moves to a more privacy-focused environment free of cookies, startups building alternative ways to help…
In this day and age, any business that wants to thrive must go online. With so many things going on…